Do you want to run an e-commerce business but do not know what would boost your business? Well, the first and foremost thing is to do is to put some amazing photographs of your products into your website. Product Photography is one of the most important things for the companies who sell products by the photos. In different types of photography, product photography is the most unique which has come after all other photography. Product photography is not very easy. You need to have that talent and you need to know the hacks for product photography which will make the products photographs effectively. While taking the photographs of products, a photographer needs to know about many things (ex: Camera, Lenses, Angles etc.) to deliver a proper product photograph. When you are done knowing about the photography hacks for product photography, you are ready to take photographs of different types of products effectively. You need to be more careful and conscious while taking photographs of the products. So, you need to know some hack for product photography.
Here are some of the Photography Hacks for Product Photography
- Knowing about the Camera
It is an obvious fact for any kind of photographers to have knowledge about camera. A photographer needs to know which camera is best for what. Various DSLR cameras can be used to click high definition product photographs. Some people also use smartphones for product photography but it is better to use a professional DSLR for reaching up to higher level in terms of product photography. You will get many DSLR cameras available in the market by which you will be able to click perfect product photographs. Here are some cameras which are best for product photography mentioned below.
- Nikon D7100
- Canon EOS 5D MK III
- Canon EOS 6D
- Canon EOS 70D
- Canon EOS Rebel
These cameras are very well functioned for clicking every kind of photography. Especially, for product photography, these cameras work best.
- Lenses Matter
It is not about only camera that makes a photo look great, lenses also play the great role for product photos look tempting. Knowing about the photography hacks for product photography, you should definitely know about the best lenses for product photography after having knowledge about the cameras. When a photographer is clicking product photographs, his only intention should be keeping the product in focus. That focus in product photography can be held by lenses. A lens helps to give you a clear shot with perfect focus on products. There are some lenses which are best for product photography. These are:
- Canon 100 mm
- Nikon 105 mm
- Canon 60 mm
Every kind of photograph looks good when they have perfect backgrounds. A perfect background can enhance the beauty of your entire photograph. Background is one of the important hacks in photography hacks for product photography. When you are clicking product photographs to sell the products by photos, you need to select perfect background. If customers see a dull background in the product photo, he/she might get not attracted by the photo and might not be convinced to buy the product. Cause a background can ruin the entire photograph. So when you are clicking the photograph of products, choose best backgrounds. I would suggest you choose solid color background. It can be either a board or any kind of material. Using a solid color background will enhance the beauty of the product photo and it will also create a focus on your product. Most of the people out there on the e-commerce website, white background for their product photographs. The advantage of using the white background is, the white background will make your product color pop out loud
- Using the Lights
When you are talking about photography, lighting comes way before many things. A set of light will give you amazing shots while photography. So, when you are doing product photography, you should use at least one set of lights on both sides of the products. Lights help a photograph to look more in detail. It is an essential part of product photography. If you are clicking on big product photographs, you need to keep at least 2 sets of lights which will give the photo brightness. So for product photography, you should use lights which are effective.
- Equipment’s and props
Since we are talking about the hacks of product photography, some equipment is highly used by the photographers which help to get perfect photographs. A Whitebox/lightbox is mostly used as a background and some come with lights which also provide lights. These boxes come in different sizes for different sizes of the products. You do not need to create a background separately when you have white/lightbox.
Tripod also plays an important role in clicking a better photograph. When you are clicking a photo, you might be shaky. So, your photographs will be ruined. You can keep your camera in the tripod, setting in the perfect angle and shoot without shaking.
During product photography, an umbrella is used by many photographers. An umbrella can control the excessive lights to come in the product photo. So, an umbrella is also an important hack.
Other pros can also be used to make the photo look better such as models and other contrasting props which goes with the product.
- Click in Various Angles and Show the Details
If you think from a customer’s point of view, you will want to see the details of a product online when you want to buy. A customer always would want to know each and every detail about the products. So when you are photographing your product, you should click your product photos from different angles. By clicking in different angles, you will be able to deliver the details of your product by the photographs.
- Set the Timer to Avoid Shaky Photos
As a photographer, if you are having a shaky hand, a very wrong impression will be created on your clients and the photos will come hazy and shaky. You should use the timer button on your camera for avoiding the shakiness of your hand and to get a straight photo. Just set the timer and click the press button. Your camera will click your product photos automatically. This is one trick that hardy gets into a photographer’s mind.
- Do not Delete Photos
While doing product photography, click as much photo as you can. You may not get your desired photo just by clicking minimum photos. Sometime some photos may come out great which you were planning to erase from your camera. So try not to delete even a single product photograph of yours. An abandoned product photo may give you a great benefit.
- Image Editing Services
Talking about photography hacks for product photography, we cannot forget about image editing services. When you are not happy with your product photography, you should go for different image editing services which will emerge your product photo. There are different image editing services like background removal service, shadow adding service, color correction service, image retouching service, image masking service etc. There are many big companies which give fantastic image editing services at lower cost. You can also edit your own images by yourself using Adobe Photoshop.
So these are few Photography Hacks for Product Photography which will give you amazing photographs if you follow them. You should take your product photo very seriously because it is your product photograph which will make your e-commerce business to grow faster. These hacks can be applied in every kind of product photography. All kind of product-related e-commerce and other companies which use product images for marketing and selling purpose can get benefited by these hacks.